The owners of MetalsBetter had an exisiting site that lacked on page optimization. Ranking was heavily dependent on constant content creation and ongoing investments in ads. The site rankings suffered from thin content. The owners had expanded into the Kansas City Market and needed to get traffic for new business.
We created a site structure that allowed them to handle both markets from a single website. In each market we addressed the roof types that are available and provided links to marketing materials provided by MetalsBetter.